Gazel Armagan
Senior Web Designer
I’m a Senior Web Designer and E-Commerce Consultant based in San Diego, CA.
I specialize in building conversion-focused, brand-driven websites that don't just look great but deliver real business results. With seven years of experience spanning both the creative and technical sides of digital, I bring a detail-oriented approach and a genuine love for turning a client's vision into something that performs.
When I'm not designing, you'll find me on horseback, behind a camera, or exploring the latest in 3D art and AI. Always looking for new ways to see the world creatively.
Hi I’m Gazel!
CASE STUDIES
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CASE STUDIES *
moxxie.co
E-Commerce Storefront
Transformed a legacy e-commerce site into a high-performance storefront through strategic UX redesign and conversion-focused design. The result was 2,600% growth in gross sales, a 643% improvement in conversion rate, and a 57% increase in average order value quarter over quarter.
oystersandcaviar.ca
Bilingual Premium Storefront
Designed and developed a premium bilingual (FR/EN) storefront for a high-end seafood brand, integrating AI-driven translation and content workflows. Supported the brand's Meta Ads strategy alongside the site launch, achieving an average 7x ROAS through audience refinement and iterative creative strategy.
Waterfront Group
8 Hospitality Brands
Led the complete digital revitalization of a hospitality group with 8 distinct brands. Designed a versatile, responsive website template that enabled rapid deployment across all sites while maintaining 100% brand individuality. Launching all 8 redesigned websites in just 2 weeks: Six properties scored 100% and two scored above 90% on Google PageSpeed Insights SEO.
Get in Touch
Great projects start with a conversation. Let's have one. Drop me a message or send an email at gazel@sddesignlab.com - I'd love to hear from you!